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Restaurant & QSR Business Valuations
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Restaurant & QSR Business Valuation – How to Value a Restaurant or Quick-Service Chain Using SDE, AUV, and Other Key Metrics with Certified Appraisers Across the U.S.
The restaurant industry—ranging from full-service establishments to quick-service restaurants (QSRs), food trucks, and fast-casual concepts—is a cornerstone of American consumer spending. With over 1 million food establishments in the U.S., this sector blends real estate, operations, brand, and customer experience into a competitive business model.
Restaurants face thin margins and high operational turnover but also offer scalability and brand loyalty when executed well. Whether you operate a single-unit location or a multi-unit franchise, understanding your business’s value is essential for growth, investment, or exit planning.
What Makes Restaurant & QSR Valuation Unique?
Restaurant valuation requires an industry-specific lens that accounts for owner involvement, location-driven performance, brand strength, and customer retention. For QSRs in particular, consistency, speed, and franchising economics play a critical role in enterprise value.
Valuation differentiators include:
Single vs. Multi-Unit Structure: Multi-location operators typically command higher multiples due to reduced risk and operational leverage.
Franchise Affiliation: Brand association can enhance value but may also come with royalty obligations and operational restrictions.
Labor, Food, and Occupancy Costs: These key cost drivers must be carefully normalized for valuation accuracy.
Key Restaurant & QSR Valuation Metrics
InteleK uses tailored valuation models for food service businesses, whether franchised or independent. Key performance indicators include:
Seller’s Discretionary Earnings (SDE): Core measure of owner-operated cash flow for single-location or small chain valuations.
Average Unit Volume (AUV): Revenue per location, used to benchmark performance across markets or against peers.
EBITDA and Adjusted EBITDA: Primary valuation base for multi-unit and investor-backed restaurant groups.
Cost of Goods Sold (COGS) and Labor Ratio: Major operating cost benchmarks for profitability analysis.
Table Turns and Ticket Average: Indicates revenue-generating efficiency and customer behavior patterns.
Lease Terms and Occupancy Costs: High rent burdens can impact value significantly, especially in urban centers.
Brand Equity and Online Reviews: Digital reputation and customer loyalty drive both revenue and exit multiples.
Why Restaurants & QSR Chains Need Professional Valuation
From startup concepts to nationally franchised brands, a certified valuation helps restaurant operators:
Secure Loans, Equipment Financing, or SBA Funding: Lenders require professionally prepared reports to assess business risk.
Support Franchising, Licensing, or Investment: Demonstrate unit-level performance and system scalability.
Plan for Exit or Succession: Establish fair value when transitioning ownership to partners, family, or external buyers.
Comply with Tax, Legal, or Estate Requirements: Avoid IRS or audit issues with documentation that meets industry standards.
Benchmark Growth Strategy: Use valuation to guide decisions on expansion, renovation, or menu innovation.
Why Choose InteleK for Your Restaurant or QSR Valuation?
InteleK is trusted by independent restaurateurs, franchisees, and regional QSR operators nationwide. Our certified valuation professionals combine hospitality insight with world-class financial expertise:
Chartered Financial Analyst (CFA®)
Accredited in Business Valuation (ABV®)
Accredited Senior Appraiser (ASA®)
Chartered Alternative Investment Analyst (CAIA®)
Professional Risk Manager (PRM®)
We offer three valuation report tiers to match your operational needs and timeline:
Indicative Appraisal (Non-Certified) – Great for internal planning, lender prep, or franchise applications
Summary Appraisal (Certified) – Ideal for financing, investor discussions, or partner negotiations
Detailed Appraisal (Certified) – Full documentation for M&A, IRS filings, or litigation
Every valuation includes a private consultation to explain findings, methodology, and action items.
Serving Restaurants & QSR Chains Nationwide
From chef-driven concepts to regional fast-food groups, InteleK supports food service operators in every segment and market.
InteleK Business Valuations & Advisory proudly serves clients across:
📍 New York, Chicago, Los Angeles, Dallas, Atlanta, Miami, Las Vegas, and More
our team
Meet InteleK’s Leaders
Andrew Mackson, CFA, ABV
co-founder & PartnerCameron Braid,
MBA
Co-Founder & Partner Ryan Maguire,
Valuation Expert
Director of Business valuations 





